Cross-Industry CRM Report Positions Cegedim Relationship Management Solution in the Expert Quadrant Based On Functionality and Usability
PARIS - Thursday, August 23rd 2012 [ME NewsWire]
Report finds that companies across each industry are anticipating solution migrations/upgrades due to top vendors’ game-changing offerings in social collaboration, mobile access and analytics.
Report shortlists Cegedim Relationship Management as an expert CRM solution vendor and highlights their latest sales force mobility solution, MI Touch.
(BUSINESS WIRE)-- Cegedim Relationship Management is recognized as an expert in Nucleus Research’s recent cross-industry report on key CRM vendors, Research Note: CRM Technology Value Matrix – First Half of 2012. Nucleus Research’s Technology Value Matrix evaluates CRM solutions on functionality and usability – pivotal qualities that Nucleus has found to reveal a solution’s ability to deliver early ROI and maximum long-term value. According to this year’s report, companies across every industry are anticipating solution migrations/upgrades due to top vendors’ game-changing offerings in social collaboration, mobile access and analytics.
Leading the Pharma-CRM Space with Best-of-Breed Mobile Sales Toolkit Designed to Optimize Commercial Team Performance
Standing out from the cross-industry report, Cegedim Relationship Management is shortlisted as an expert CRM solution vendor, providing revolutionary functionalities to the Life Sciences. The company’s latest sales force mobility solution, MI Touch, is highlighted.
“Cegedim is recognized in the Value Matrix because of its extensive investment in functionality for Life Sciences. Nucleus also found that its iPad-based mobility application drove greater productivity and adoption because of usability,” said Rebecca Wettemann, Vice President, Nucleus Research. “Cegedim’s commitment to the Life Sciences shows in both its functionality and usability investments.”
MI Touch is the industry’s most human-centered, on-the-go CRM platform that fosters more rich collaboration, enhances data capture and improves stakeholder relationships. MI Touch features a robust, out-of-the-box configuration, which empowers companies with the flexibility to rapidly adapt and capitalize on local, regional and global needs. MI Touch supports enhanced sales force efficiency, more centralized interactions and greater transparency in order to maximize commercial performance.
“Being recognized as a CRM leader - even outside the Life Sciences - in Nucleus Research’s vendor analysis, confirms the relevance and farsightedness of our integrated systems,” said Laurent Labrune, Chief Executive Officer of Cegedim Relationship Management. “Receiving high marks in both functionality and usability pivot on leveraging cloud-based technology, highly flexible system architecture, and a simple yet intuitive interface. Due to our customer-centric vision, we continue driving innovations that match the pace of our steadily evolving industry.”
Cegedim Relationship Management also delivers a Life Sciences-specific solution suite to compliment its CRM offering which includes Customer Data Management, Regulatory Compliance, Support Services, Marketing Services and Analytics. To view the entire report, please click here.
About Cegedim Relationship Management:
Cegedim Relationship Management is the Life Sciences industry’s leading provider of Customer Relationship Management (CRM) solutions. Designed specifically for Life Sciences, the company’s innovative business solutions incorporate a thorough understanding of local, regional and worldwide trends. Cegedim Relationship Management enables more than 200,000 users in many of the world’s most innovative companies to stay ahead of market challenges. In addition to CRM, Cegedim Relationship Management also provides marketing, data optimization and regulatory compliance solutions in more than 80 countries. Cegedim Relationship Management is part of the France-based Cegedim S.A. Group.
To learn more, please visit: www.cegedim.com/rm.
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About Cegedim:
Founded in 1969, Cegedim is a global technology and services company specializing in the healthcare field. Cegedim supplies services, technological tools, specialized software, data flow management services and databases. Its offerings are targeted notably at healthcare industries, life sciences companies, healthcare professionals and insurance companies. The world leader in life sciences CRM, Cegedim is also one of the leading suppliers of strategic healthcare industry data. Cegedim employs 8,200 people in more than 80 countries and generated revenue of €911 million in 2011. Cegedim SA is listed in Paris (EURONEXT: CGM).
To learn more, please visit: www.cegedim.com.
Contacts
Cegedim Relationship Management
Drew BUSTOS, +1 (908) 443.2451
Global Communications
drew.bustos@cegedim.com
Cegedim
Aude BALLEYDIER, +33 (0)1 49 09 68 81
Media Relations
aude.balleydier@cegedim.fr
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