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Sunday, September 25, 2011

PENTAX Launches the World’s First HD (High Definition) Video Bronchoscope


AMSTERDAM - Sunday, September 25th 2011 [ME NewsWire]

(BUSINESS WIRE)-- PENTAX Lifecare, a division of HOYA Corporation has launched the world’s first HD video bronchoscope at the European Respiratory Society (ERS) annual congress in Amsterdam. The new HD bronchoscope, the EB-1990i, sets a new standard for state-of-the-art bronchoscopy.

PENTAX has been an industry leader in high definition endoscopy and the latest EB-1990i HD bronchoscope is the first HD bronchoscope with a megapixel CCD that delivers clear high resolution images with accurate colour reproduction.

The EB-1990i HD bronchoscope is the latest in the family of HD endoscopes from PENTAX. The EB-1990i HD bronchoscope provides users with excellent image quality and leading ergonomics. Built on PENTAX’s industry leading HD processors the EB-1990i helps physicians clearly visualize the bronchial airways for increased clinical confidence in their diagnosis.

Dr Foccoli, Director of Respiratory Endoscopy in “Spedali Civili di Brescia”, Italy said “The PENTAX EB-1990i HD bronchoscope provides a significant improvement in image resolution over standard systems, with clear enhancement of anatomical details of the bronchial mucosa like longitudinal elastic bands, mucosal glands and vascularity.”

“Instilling greater clinical confidence by delivering high performance, reliability and value to our customers is at the core of everything we do,” said Chris Japp, Global President of PENTAX Lifecare. “Bronchoscopy has proved to be an important and indispensable diagnostic tool in pneumology and PENTAX took giant strides to offer the technological advances in the field of bronchoscopy to our customers and the patients they care for.”

The EB-1990i is currently only available for sale in Europe.

About PENTAX

PENTAX Lifecare is a division of Hoya Corporation and it’s mission is to improve the standard of patient care and quality of healthcare delivery by providing the best endoscopic products and services with a focus on QUALITY, CLINICALLY RELEVANT INNOVATION, and SIMPLICITY.

Through leading edge R&D and manufacturing, PENTAX provides endoscopic imaging devices and solutions to the global medical community.

Headquartered in Japan, PENTAX has a worldwide focus and presence with R&D, regional sales, service, and in-country facilities around the globe. PENTAX employees represent the diverse countries where we do business, allowing us to provide innovative solutions tailored to meet local needs.

For more information, please visit: http://www.HDBronchoscope.com

Contacts

PENTAX Europe GmbH

Julius-Vosseler-Straße 104, 22527 Hamburg

Anne Bunk,

+49 40 / 5 61 92 - 0

Bunk.Anne@pentax.de



Ina Schreuder,

+49 40 / 5 61 92 - 0

Schreuder.Ina@pentax.de

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