Longtime Enthusiast of Oakley Innovation Will Expand Company’s Roster of Talent
FOOTHILL RANCH, Calif. - Thursday, December 20th 2012 [ME NewsWire]
(BUSINESS WIRE)-- Oakley, Inc. today announced that Zach Johnson has joined its family of professional golfers. The latest player to become part of Oakley Golf, Johnson has relied on the company’s performance eyewear for years and will now take advantage of the innovations offered by Oakley performance golf apparel.
“We are very excited about bringing this nine-time PGA Tour winner into the Oakley Golf family,” said Scott Bowers, SVP of Global Marketing and Brand Development at Oakley. “A Masters champion, Zach is joining an expanding roster of golf talent that has chosen to rely on Oakley technologies. That choice underscores the authenticity of innovation that is now redefining performance and potential for golfers worldwide.”
“It’s a good feeling to join Oakley,” said Johnson. “They love the game as much as I do, and they put a lot into making products that feel and play better than anything else out there. I’ll be proud to play in Oakley performance golf apparel, and I look forward to being part of their family.”
An expanding family of highly regarded professionals, Oakley golfers rely on the company’s relentless performance innovation. True originals who bring personality to the game, they connect with the company’s unique sense of style, as well as the attitude that respects golf heritage while inspiring a youth-energized perspective.
In addition to setting the pace of style for one of the most dynamic eras of play, Oakley golf apparel offers a comprehensive range of benefits, optimizing performance and comfort with features such as the best-in-class moisture management of O Hydrolix™ technology.
Bowers added, “There’s so much going on with Oakley Golf, and the addition of Zach comes at a time of tremendous excitement. This has been a huge year for us, an opportunity to see Oakley golf products authenticate our icon as a symbol of uncompromising quality and performance in the game. We let innovation set the pace, and our pace is gaining even more momentum. Oakley golf is about to expand in a big way. We look forward to 2013 with great anticipation.”
Johnson is most known for winning the 2007 Masters Tournament, earning a victory that took him to the #15 spot in the world rankings. A perennial star at the Ryder Cup and Presidents Cup, Johnson’s top-10 finishes in Major championships include the 2009 PGA (T10), the 2010 PGA (T3), and The Open in 2012 (T9). He joined the PGA Tour in 2004, and his play on the Nationwide Tour earned him the titles of Leading Money Winner and Player of the Year in 2003. Born in Iowa, Johnson took up golf at the age of 10 and continued the sport through college, turning pro in 1998.
Visit Oakley.com to discover more about the Oakley men’s golf collection, women’s golf collection, and other sport performance and lifestyle innovations.
About Oakley, Inc.
Established in 1975 and headquartered in Southern California, Oakley is one of the leading sports brands in the world. The holder of more than 600 patents, Oakley is continually seeking problems, solving them with inventions and wrapping those inventions in art. This philosophy has made Oakley one of the most iconic and inimitable brands on the market, with innovations that world-class athletes around the globe depend on to compete at the highest level possible. Oakley is famed for its insuperable lens technologies such as High Definition Optics® (HDO®) which is incorporated into all Oakley sun and prescription eyewear, and all premium Oakley goggles. Oakley has extended its leadership position as the world’s leading sports eyewear brand into apparel, footwear and accessories collections. Laser focused on the consumer, Oakley has both men’s and women’s product lines that target Sports Performance, Active and Lifestyle consumers. Oakley is a subsidiary of Luxottica Group. Additional information is available atwww.oakley.com.
Contacts
Oakley, Inc.
Diane Thibert
Public Relations
949-672-6888
dthibert@oakley.com
No comments:
Post a Comment