The revamp is aimed at enhancing user experience and adoption of latest digital trends.
Dubai, United Arab Emirates - Tuesday, March 1st 2016 [ME NewsWire]
DMS, which serves as the digital arm of Choueiri Group recently hosted a lively evening event on the rooftop of the Choueiri Group Building to mark its media partner Ounousa.com’s recent makeover. Ounousa.com stands distinguished for being a modern and vibrant online magazine, designed for the up and coming, fashionable and socially engaged Arab woman.
The highly attended gathering witnessed clients, advertising and media industry professionals coming together to celebrate and learn more about Ounousa as a highly viable advertising platform and a category-leading content creator. The recent revamp of the website aimed at enhancing its user experience by aligning the website with the latest digital trends and enrich the site’s content proposition.
Ounousa’s growing influence, credibility and flair for relevant and highly engaging content, have earned it 10 million + female followers on Facebook, 3.6 million + unique monthly users (1.6 million unique monthly in the GCC alone). The website boasts a predominant following of women aged between 18 and 34 years, who account for 65% of the fan base.
Speaking on the occasion, the website’s Co-Founder and CEO Elsa Aoun stated that “At Ounousa, we have always held on to the belief that our followers deserve the best possible user experience. Our commitment to featuring excellent content and updates has led us to what we see as a very exciting time for Ounousa in specific and digital media in general. This revamp officially takes Ounousa into the future and aligns us with the latest digital trends”.
Michel Malkoun, DMS’ Chief Operating Officer, also spoke on the occasion and stated that “DMS’ partnership with Ounousa has witnessed various phases of growth and evolution. We are therefore very pleased to be celebrating this recent makeover, which speaks volumes for Ounousa’s commitment to delivering its best to it audience and advertising in the MENA region”.
About Digital Media Services (DMS)
Digital Media Services (DMS) was incorporated in 2010 as the official digital media arm of Choueiri Group. DMS extends a premium portfolio of online / mobile offerings, reaching 92 million Unique Users, generating 1.2 Billion Page Views and serving over 2.5 billion ads per month. DMS is headquartered in Dubai, with presence in key regional markets.
Follow us on twitter @DMS_CG.
Contacts
DMS / Choueiri Group:
Assad Jamil,
+971 4 454 54 54
ajamil.mr@choueirigroup.com
Permalink: http://www.me-newswire.net/news/17198/en
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