Khaleej Dailies: Thunderhead Names Marchai Bruchey Chief Marketing Officer

Monday, August 1, 2011

Thunderhead Names Marchai Bruchey Chief Marketing Officer

LONDON & NEW YORK & SYDNEY - Monday, August 1st 2011 [ME NewsWire]

(BUSINESS WIRE)-- Thunderhead, the company that builds loyalty and profitability by optimizing customer engagement, today announced the appointment of Marchai Bruchey as Chief Marketing Officer (CMO). Bruchey previously served as CMO of NASDAQ-listed Chordiant Software, the customer experience provider recently acquired by Pegasystems.

“Marchai brings a unique blend of marketing, sales and alliances experience to the table, along with a proven track record of establishing clear strategies, repeatable business practices and quality field execution. Her skill at driving multi-channel customer experience solutions combined with her extensive management know-how make Marchai a valuable addition to Thunderhead’s already robust executive team,” said John McGee, President and COO.

As the CMO at Chordiant, Bruchey was an integral part of the executive management team, where she led strategic business planning and was responsible for global marketing and alliances. Prior to Chordiant, Bruchey held the CMO role at KANA Software, the leader in multi-channel customer service solutions, where she was a recognized leader in the Customer Relationship Management sector. She has 32 years of technology-related experience in marketing, sales and alliances.

“The multi-channel customer communications landscape is changing daily with the introduction of new technologies and regulatory requirements. Thunderhead is perfectly situated to capitalize on growing customer and market demand to help companies navigate these turbulent times and better connect with their customers,” commented Bruchey. “As the leader in customer communications solutions, Thunderhead is truly changing the way the world communicates and adding significant value to their customers in the process. I look forward to leading the charge to take the Thunderhead brand and story to the market globally.”

Bruchey joins Thunderhead with immediate effect and follows the recent appointment of CTO Ray Gerber, who was also a colleague at Chordiant Software.

About Thunderhead

Thunderhead changes the way companies engage with their customers, enabling measurement and learning from every interaction to drive greater loyalty and profitability.

Its innovative business user-driven software, Thunderhead NOW, delivers new levels of personalization, context and compliance with true multi-channel capability – the right information, to the right person, at the right time, in the right format. For further information please visit: www.thunderhead.com